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Outputs (62)

The international competitiveness of Malta as a tourist destination. (2011)
Thesis
AZZOPARDI, E. 2011. The international competitiveness of Malta as a tourist destination. Robert Gordon University, DBA thesis.

Many small islands depend on sustainable tourism to attain long term economic prosperity and well-being for their citizens. As they become more dependent on tourism for their growth, they are more concerned with improving their competitiveness to ada... Read More about The international competitiveness of Malta as a tourist destination..

Scottish country of origin: its role and value in the identities of Scottish premium/luxury brands. (2010)
Thesis
HAMILTON, M. 2010. Scottish country of origin: its role and value in the identities of Scottish premium/luxury brands. Robert Gordon University, PhD thesis.

The focus of this study is the role and function of country of origin (COO) in the creation and communication of the brand identities of Scottish premium/luxury brands. It applies the identity concept which is well developed in the branding literatur... Read More about Scottish country of origin: its role and value in the identities of Scottish premium/luxury brands..

Knowing through narratives: the role of knowledge within the technological innovation process in the UK upstream oil and gas industry. (2010)
Thesis
BURNETT, S.M. 2010. Knowing through narratives: the role of knowledge within the technological innovation process in the UK upstream oil and gas industry. Robert Gordon University, PhD thesis.

The aim of this research was to further understanding of the role of knowledge and knowledge-based processes within the process of technological innovation within the UK upstream oil and gas industry. The scope of the research encompassed three group... Read More about Knowing through narratives: the role of knowledge within the technological innovation process in the UK upstream oil and gas industry..

Conceptions of effective information use and learning in a tele-health organization: a phenomenographic study of information literacy and knowledge management at work. (2008)
Thesis
TOLEDANO O'FARRILL, R. 2008. Conceptions of effective information use and learning in a tele-health organization: a phenomenographic study of information literacy and knowledge management at work. Robert Gordon University, PhD thesis.

This research study investigates the concept of workplace information literacy (IL) theoretically and empirically, focusing on the connections between information literacy and knowledge management (KM). This dissertation examines the relevance and ap... Read More about Conceptions of effective information use and learning in a tele-health organization: a phenomenographic study of information literacy and knowledge management at work..

The effective evidence-based high school librarian: a journey to decision. (2008)
Thesis
TURRIFF, A. 2008. The effective evidence-based high school librarian: a journey to decision. Robert Gordon University, PhD thesis.

This thesis aims to establish how high school librarians in Scotland and America can become effective evidence-based decision-makers. Initial data collection consisted of written questionnaires to elicit background data from librarians on the extent... Read More about The effective evidence-based high school librarian: a journey to decision..

Auditor-client relationships: an assessment of relationship quality. (2008)
Thesis
BELOUCIF, A. 2008. Auditor-client relationships: an assessment of relationship quality. Robert Gordon University, PhD thesis.

Corporate failures and financial scandals are not a phenomenon of the 21st century. In the 1990s, the British economy witnessed the collapse of some well-known companies such as Polly Peck, Sock Shop, Coloroll, BCCI, Maxwell Group, etc. In the US, th... Read More about Auditor-client relationships: an assessment of relationship quality..

The impact of relationship selling on the sales force control function. (2008)
Thesis
LEMMENS, R. 2008. The impact of relationship selling on the sales force control function. Robert Gordon University, PhD thesis.

Sales management control and sales force performance has received substantial attention by researchers in the past decades. Researchers have been investigating the construct of sales control, its antecedents and its consequences on both the individua... Read More about The impact of relationship selling on the sales force control function..

Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. (2008)
Thesis
LAING, A.F. 2008. Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. Robert Gordon University, PhD thesis.

This research examines the implementation of marketing both by chain and online booksellers, and consumer responses to this marketing and a reading of the current trade press revealed calls for research into consumer wants and needs (Watson, 2002; Ho... Read More about Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments..

Factors impacting on technology acceptance for the micro/SME electronics retailer. (2007)
Thesis
CONNON, N.G. 2007. Factors impacting on technology acceptance for the micro/SME electronics retailer. Robert Gordon University, PhD thesis.

The UK micro/SME (known here as SME) retail sector is very important to the economic well being of the country. Its ability to generate jobs as well as income makes it a key part of the drive towards economic growth, and as such it is supported by go... Read More about Factors impacting on technology acceptance for the micro/SME electronics retailer..

Design of virtual worlds for accessing information : discovery of user preferences. (2007)
Thesis
MACLENNAN, A. 2007. Design of virtual worlds for accessing information : discovery of user preferences. Robert Gordon University, PhD thesis.

This thesis describes a study carried out with the aim of discovering user preferences as to the design of 3-dimensional virtual worlds for accessing information. No literature was found which dealt with this topic, and it was therefore thought that,... Read More about Design of virtual worlds for accessing information : discovery of user preferences..