Outputs (19)

And they say don't work with children. (2008)
Presentation / Conference
BREMNER, P. 2008. And they say don't work with children. Presented at the 2008 Annual conference of the Academy of Marketing (AM2008): reflective marketing in a material world, 8-10 July 2008, Aberdeen, UK.

This paper explores the role and method a researcher must consider when using children as research objects. Three areas are discussed; the researcher's role, children as research objects, and the results and conclusions. Researchers must consider an... Read More about And they say don't work with children..

Gift giving to children at Christmas and birthdays. (2008)
Presentation / Conference
BREMNER, P. 2008. Gift giving to children at Christmas and birthdays. Presented at the 2008 Annual conference of the Academy of Marketing (AM2008): reflective marketing in a material world, 8-10 July 2008, Aberdeen, UK.

This paper explores gift giving of toys to children at Christmas and Birthdays and their perception of the gift giver. Three areas are discussed; gift giving, the methodological approach and the results and conclusions. Gift giving is an historical c... Read More about Gift giving to children at Christmas and birthdays..

Auditor-client relationships: an assessment of relationship quality. (2008)
Thesis
BELOUCIF, A. 2008. Auditor-client relationships: an assessment of relationship quality. Robert Gordon University, PhD thesis.

Corporate failures and financial scandals are not a phenomenon of the 21st century. In the 1990s, the British economy witnessed the collapse of some well-known companies such as Polly Peck, Sock Shop, Coloroll, BCCI, Maxwell Group, etc. In the US, th... Read More about Auditor-client relationships: an assessment of relationship quality..

The impact of relationship selling on the sales force control function. (2008)
Thesis
LEMMENS, R. 2008. The impact of relationship selling on the sales force control function. Robert Gordon University, PhD thesis.

Sales management control and sales force performance has received substantial attention by researchers in the past decades. Researchers have been investigating the construct of sales control, its antecedents and its consequences on both the individua... Read More about The impact of relationship selling on the sales force control function..

From 'business culture' to 'brand state': conceptions of nation and culture in business literature on cultural difference. (2008)
Journal Article
HALSALL, R. 2008. From 'business culture' to 'brand state': conceptions of nation and culture in business literature on cultural difference. Culture and organization [online], 14(1), pages 15-30. Available from: https://doi.org/10.1080/14759550701863290

This article examines changing conceptions of culture and nation in business literature from the early 1990s to the present. In the early 1990s the growth of literature concerned with depicting the cultural differences between national varieties of c... Read More about From 'business culture' to 'brand state': conceptions of nation and culture in business literature on cultural difference..

The people behind the philanthropy: an investigation into the lives and motivations of library philanthropists in Scotland between 1800 and 1914. (2008)
Journal Article
SKED, K.M.L. and REID, P.H. 2008. The people behind the philanthropy: an investigation into the lives and motivations of library philanthropists in Scotland between 1800 and 1914. Library history [online], 24(1), pages 48-63. Available from: https://doi.org/10.1179/174581608X295284

Examines Scottish library philanthropists in the nineteenth and early twentieth centuries, a key period in the development of the public library service. Utilizing the technique of prosopography, which goes beyond recounting basic biographical detail... Read More about The people behind the philanthropy: an investigation into the lives and motivations of library philanthropists in Scotland between 1800 and 1914..

Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. (2008)
Thesis
LAING, A.F. 2008. Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. Robert Gordon University, PhD thesis.

This research examines the implementation of marketing both by chain and online booksellers, and consumer responses to this marketing and a reading of the current trade press revealed calls for research into consumer wants and needs (Watson, 2002; Ho... Read More about Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments..

Students' attitudes towards web search engines: increasing appreciation of sophisticated search strategies. (2008)
Journal Article
MARTZOUKOU, K. 2008. Students' attitudes towards web search engines: increasing appreciation of sophisticated search strategies. Libri [online], 58(3), pages 182-201. Available from: https://doi.org/10.1515/libr.2008.019

Web search engines have developed into widely used services and essential tools for finding Web-based information. Research has found that although users typically follow unsophisticated information-seeking patterns, they appear to be satisfied with... Read More about Students' attitudes towards web search engines: increasing appreciation of sophisticated search strategies..

The creative industries in Scotland: flexible friends or foes? (2008)
Book Chapter
MARCELLA, R., ILLINGWORTH, L. and BAXTER, G. 2008. The creative industries in Scotland: flexible friends or foes? In Ross, K. and Price, S. (eds.) Popular media and communication: essays on publics, practices and processes. Newcastle upon Tyne: Cambridge Scholars Publishing, pages 102-129.

While the Scottish creative sector specifically has been largely ignored in the published literature, there have been several national (i.e. UK) and international studies of women's employment in the creative or cultural industries, which indicate th... Read More about The creative industries in Scotland: flexible friends or foes?.