Enabling management oversight in corporate blog space.
SONG, D., BRUZA, P., MCARTHUR, R. and MANSFIELD, T. 2006. Enabling management oversight in corporate blog space. In Nicolov, N., Salvetti, F., Liberman, M. and Martin, J.H. (eds.) Computational approaches to analyzing weblogs: proceedings of the 2006 American Association for Artificial Intelligence (AAAI) Spring symposium, 27-29 March 2006, Stanford, USA. Palo Alto: AAAI Press.
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, suppliers and customers, the role of management in exercising oversight and guidance over the public speech of staff becomes dramatically challenged.... Read More about Enabling management oversight in corporate blog space..