A linguistic and cultural analysis of localisation practices on oil and gas company websites.
(2015)
Thesis
UMOH, I.E. 2015. A linguistic and cultural analysis of localisation practices on oil and gas company websites. Robert Gordon University, PhD thesis.
Oil and Gas companies have the inevitable need to operate in a global environment and therefore have a global reach. This thesis seeks to understand the nature and degree of localisation of the websites in this industry. This thesis introduces two no... Read More about A linguistic and cultural analysis of localisation practices on oil and gas company websites..