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From community to commerce? Analytics, audience 'engagement' and how local newspapers are renegotiating news values in the age of pageview-driven journalism. (2020)
Book Chapter
MORRISON, J. 2020. From community to commerce? Analytics, audience 'engagement' and how local newspapers are renegotiating news values in the age of pageview-driven journalism. In Gulyas, A. and Baines, D. Routledge companion to local media and journalism. Abingdon: Routledge [online], chapter 30. Available from: https://www.routledge.com/9780815375364

Local newspapers were once bastions of their communities – reporting everything from church fetes to factory closures and speaking truth to power to councillors and business leaders. But growing competition from online media, combined with advertisin... Read More about From community to commerce? Analytics, audience 'engagement' and how local newspapers are renegotiating news values in the age of pageview-driven journalism..