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All Outputs (45)

Reframing recycling behaviour through consumers' perceptions: an exploratory investigation. (2021)
Journal Article
OKE, A., MCDONALD, S., KOROBILIS-MAGAS, E., OSOBAJO, O.A. and AWUZIE, B.O. 2021. Reframing recycling behaviour through consumers' perceptions: an exploratory investigation. Sustainability [online], 13(24), article number 13849. Available from: https://doi.org/10.3390/su132413849

Despite the increasing awareness of the consequences of waste, there is no consensus on how and why consumers engage in recycling, making it challenging to design behavioural interventions that might promote recycling, especially in organisational se... Read More about Reframing recycling behaviour through consumers' perceptions: an exploratory investigation..

Demystifying the complexity and heterogeneity of recycling behavior in organizational settings: a mixed-methods approach. (2021)
Journal Article
OKE, A., MCDONALD, S. and KOROBILIS-MAGAS, E. 2021. Demystifying the complexity and heterogeneity of recycling behavior in organizational settings: a mixed-methods approach. Waste management [online], 136, pages 337-347. Available from: https://doi.org/10.1016/j.wasman.2021.10.020

Research on recycling has advanced across different disciplines, although the current knowledge about recycling behaviors at the corporate level remains elusive. While most studies on recycling are focused on households, there is no indication that p... Read More about Demystifying the complexity and heterogeneity of recycling behavior in organizational settings: a mixed-methods approach..

Seeking sustainable futures in marketing and consumer research. (2020)
Journal Article
DAVIES, I., OATES, C.J., TYNAN, C., CARRIGAN, M., CASEY, K., HEATH, T., HENNINGER, C.E., LICHROU, M., MCDONAGH, P., MCDONALD, S., MCKECHNIE, S., MCLEAY, F., O'MALLEY, L. and WELLS, V. 2020. Seeking sustainable futures in marketing and consumer research. European journal of marketing [online], 54(11), pages 2911-2939. Available from: https://doi.org/10.1108/EJM-02-2019-0144

Purpose: Seeking ways towards a sustainable future is the most dominant socio-political challenge of our time. Marketing should have a crucial role to play in leading research and impact in sustainability, yet it is limited by relying on cognitive be... Read More about Seeking sustainable futures in marketing and consumer research..

A study of Albanian and UK consumers' identity creation within food shopping experiences: a consumer culture theory approach. (2019)
Thesis
QENDRO, A.-E. 2019. A study of Albanian and UK consumers' identity creation within food shopping experiences: a consumer culture theory approach. Robert Gordon University [online], PhD thesis. Available from: https://openair.rgu.ac.uk

This thesis investigates the relationship that Albanian and UK consumers have with food shopping culture, and how their choice of food outlets is affected by social factors. An emic approach is used to gather 'culture-rich' data with regards to the r... Read More about A study of Albanian and UK consumers' identity creation within food shopping experiences: a consumer culture theory approach..

Recycling at home and work: an exploratory comparison. (2018)
Journal Article
MCDONALD, S. and OKE, A. 2018. Recycling at home and work: an exploratory comparison. Social business [online], 8(2), pages 145-165. Available from: https://doi.org/10.1362/204440818X15208755610874

Purpose: Recent UK legislation requires businesses to segregate their food waste and present metal, plastic, glass and paper waste for collection separately. Despite decades of research on household recycling, scant attention has been paid to the was... Read More about Recycling at home and work: an exploratory comparison..

Understanding waste recycling behaviour in the UK: home-work consistency. (2018)
Thesis
OKE, A.O. 2018. Understanding waste recycling behaviour in the UK: home-work consistency. Robert Gordon University, PhD thesis.

Despite the increasing attention being paid to waste recycling, there is a dearth of both empirical evidence on recycling at work and examination of any spillover effects of recycling behaviour from home to work. Situated at the confluence of three s... Read More about Understanding waste recycling behaviour in the UK: home-work consistency..

In search of sustainable and responsible consumption. (2018)
Journal Article
ZABKAR, V., KOS KOKLIC, M., MCDONALD, S. and ABOSAG, I. 2018. In search of sustainable and responsible consumption. European journal of marketing [online], 52(3/4), pages 470-475. Available from: https://doi.org/10.1108/EJM-04-2018-891

Sustainability entails meeting the needs of the present without compromising the ability of future generations to meet their needs. It has become a major norm of behaviour of various societal groups in recent years and it is an increasingly prominent... Read More about In search of sustainable and responsible consumption..

Going with the flow: shadowing in organisations. (2017)
Book Chapter
MCDONALD, S. 2018. Going with the flow: shadowing in organisations. In Cassel, C., Cunliffe, A.L. and Grandy, G. (eds.) The SAGE handbook of qualitative business and management research methods. London: SAGE [online], volume 2: methods and challenges, chapter 13, pages 205-218. Available from: https://doi.org/10.4135/9781526430236.n13

In 1997 I undertook my first shadowing in an organisation. I had already been researching the organisation with a team of colleagues for more than a year. Despite the fact that I had already spent many long weeks in the organisation, travelling to al... Read More about Going with the flow: shadowing in organisations..

The logic of practice - understanding the Chinese newly rich consumers' status consumption in luxury fashion clothes. (2017)
Thesis
ZHANG, W. 2017. The logic of practice - understanding the Chinese newly rich consumers' status consumption in luxury fashion clothes. Robert Gordon University, PhD thesis.

Chinese newly rich consumers have gained substantial power in the luxury sector through their conspicuous consumption. Chinese consumers lack of cultural capital and inexperience in the purchase and use of material commodities in the luxury consumpti... Read More about The logic of practice - understanding the Chinese newly rich consumers' status consumption in luxury fashion clothes..

Learning from type? (2016)
Thesis
MCWHIRR, S.M. 2016. Learning from type? An evaluation of the impact of personality type and relationship context in formal mentoring relationships. Robert Gordon University, PhD thesis.

This thesis explores the impact of mentor and mentee personality type in formal mentoring relationships. The research sought to identify whether there were individual personality characteristics which impact on relationship dynamics and the learning... Read More about Learning from type?.

The experiences of former UK military personnel re-entering the civilian world. (2016)
Thesis
CADDICK, D.J. 2016. The experiences of former UK military personnel re-entering the civilian world. Robert Gordon University, PhD thesis.

The Experiences of Former UK Military Personnel re-entering the Civilian World. This thesis focuses on the experiences of former UK military personnel from all three armed services re-entering the civilian workplace. There is a distinct lack of resea... Read More about The experiences of former UK military personnel re-entering the civilian world..

No through road: a critical examination of researcher assumptions and approaches to researching sustainability. (2016)
Book Chapter
MCDONALD, S., OATES, C.J. and ALEVIZOU, P.J. 2016. No through road: a critical examination of researcher assumptions and approaches to researching sustainability. In Malhotra, N.K. (ed.) Marketing in and for a sustainable society. Review of marketing research, 13. Bingley: Emerald [online], pages 139-168. Available from: https://doi.org/10.1108/S1548-643520160000013014

Purpose-The purpose of this paper is to examine the ways in which academic researchers frame and conduct sustainability research and to ask to what extent we are limited by these frames. Methodology/approach-Our approach is based on an epistemologica... Read More about No through road: a critical examination of researcher assumptions and approaches to researching sustainability..

Challenges for marketers in sustainable production and consumption. (2016)
Journal Article
OATES, C., ALEVIZOU, P. and MCDONALD, S. 2016. Challenges for marketers in sustainable production and consumption. Sustainability [online], 8(1), article 75. Available from: https://doi.org/10.3390/su8010075.

As one of the biggest issues facing today's global society, sustainability cuts across all areas of production and consumption and presents challenges for marketers who attempt to understand and incorporate sustainability in their everyday practices.... Read More about Challenges for marketers in sustainable production and consumption..

Flying in the face of environmental concern: why green consumers continue to fly. (2015)
Journal Article
MCDONALD, S., OATES, C.J., THYNE, M., TIMMIS, A.J. and CARLILE, C. 2015. Flying in the face of environmental concern: why green consumers continue to fly. Journal of marketing management [online], 31(13-14), pages 1503-1528. Available from: https://doi.org/10.1080/0267257X.2015.1059352

Some unsustainable consumer behaviours have proved extremely hard to change or even challenge. Despite the fact that flying can be more damaging than any other activity that an individual can undertake, many otherwise green consumers still choose to... Read More about Flying in the face of environmental concern: why green consumers continue to fly..

The well(s) of knowledge: the decoding of sustainability claims in the UK and in Greece. (2015)
Journal Article
ALEVIZOU, P.J., OATES, C.J. and MCDONALD, S. 2015. The well(s) of knowledge: the decoding of sustainability claims in the UK and in Greece. Sustainability [online], 7(7), pages 8729-8747. Available from: https://doi.org/10.3390/su7078729

Sustainability claims have existed on fast moving consumer goods (FMCGs) for over four decades and there is evidence that they are increasing. Research suggests that consumers have a low level of knowledge and understanding of such labels. It has bee... Read More about The well(s) of knowledge: the decoding of sustainability claims in the UK and in Greece..

A review of research methods in entrepreneurship 1985-2013. (2015)
Journal Article
MCDONALD, S., GAN, B.C., FRASER, S.S., OKE, A. and ANDERSON, A.R. 2015. A review of research methods in entrepreneurship 1985-2013. International journal of entrepreneurial behavior and research [online], 21(3), pages 291-315. Available from: https://doi.org/10.1108/IJEBR-02-2014-0021

Purpose – The purpose of this paper is to address the research questions: which methodologies and data gathering methods are employed by researchers publishing in top entrepreneurship journals, and how has this changed over time? Design/methodology/a... Read More about A review of research methods in entrepreneurship 1985-2013..

Household behaviour and sustainability: from inactive to involved, and what lies in-between. (2015)
Conference Proceeding
OATES, C.J., MCDONALD, S., PADMORE, J. and OKE, A. 2015. Household behaviour and sustainability: from inactive to involved, and what lies in-between. In Proceedings of the 2015 Academy of Marketing conference (AM2015): the magic in marketing, 7-9 July 2015, Limerick, Ireland. Helensburgh: Academy of Marketing [online]. Available from: http://programme.exordo.com/am2015/delegates/presentation/28/

In this working paper we present the initial findings from a 2013 postal survey into green and ethical household behaviour. 457 usable questionnaires were returned from 3000 householders in a large northern city in the UK, giving a response rate of 1... Read More about Household behaviour and sustainability: from inactive to involved, and what lies in-between..

A Bourdieuan analysis of qualitative authorship in entrepreneurship scholarship. (2014)
Journal Article
DRAKOPOULOU-DODD, S., MCDONALD, S., MCELWEE, G. and SMITH, R. 2014. A Bourdieuan analysis of qualitative authorship in entrepreneurship scholarship. Journal of small business management [online], 52(4), pages 633-654. Available from: https://doi.org/10.1111/jsbm.12125

Empirically, this study builds on responses from leading qualitative entrepreneurship scholars. We carry out a Bourdieuan analysis of the field of entrepreneurship scholarship-particularly heterodox qualitative writing-and the way that scholars learn... Read More about A Bourdieuan analysis of qualitative authorship in entrepreneurship scholarship..

Shadowing research in organizations: the methodological debates. (2014)
Journal Article
MCDONALD, S. and SIMPSON, B. 2014. Shadowing research in organizations: the methodological debates. Qualitative research in organizations and management: an international journal [online], 9(1), pages 3-20. Available from: https://doi.org/10.1108/QROM-02-2014-1204

Purpose: - The purpose of this paper is to provide some context for the special issue and to introduce the collection of invited commentaries and research papers that follow. It also sets out to clarify the contribution that shadowing methods can mak... Read More about Shadowing research in organizations: the methodological debates..