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All Outputs (9)

Consumer behaviour in online shopping - understanding the role of regulatory focus. (2013)
Thesis
ATOROUGH, P. 2013. Consumer behaviour in online shopping - understanding the role of regulatory focus. Robert Gordon University, PhD thesis.

The behaviour of consumers on the Internet is increasingly a focus of marketing research. In particular, consumers behaviour in online shopping, from adoption motivation to post-usage behaviour, has become a major focus of research in the field of ma... Read More about Consumer behaviour in online shopping - understanding the role of regulatory focus..

A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services. (2013)
Thesis
HARRIS, A.J. 2013. A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services. Robert Gordon University, DBA thesis.

Digital music file sharing has had a significant negative financial impact on the recorded music industry, causing multi-billion dollar losses over the past decade. In a world where file sharing is now an activity that can be carried out with ease, i... Read More about A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services..

An empirical investigation of telephony impact on business performance and regional development: evidence from small businesses in Nigeria. (2013)
Thesis
ADEOLA-OMOLE, O.S.B. 2013. An empirical investigation of telephony impact on business performance and regional development: evidence from small businesses in Nigeria. Robert Gordon University, PhD thesis.

This thesis reports on a study conducted to investigate the nature of the relationship between increased access and use of telephony, small business performance and regional development in a developing country context. This study presents detailed ev... Read More about An empirical investigation of telephony impact on business performance and regional development: evidence from small businesses in Nigeria..

Globalising employee engagement: myths and reality; a Middle East perspective. (2013)
Thesis
ELEWA, T.F. 2013. Globalising employee engagement: myths and reality; a Middle East perspective. Robert Gordon University, DBA thesis.

The purpose of this research was to investigate if selected cultural and national aspects had an effect on employee engagement drivers. Another aim was to find out if applying global engagement tools in different cultures would provide an accurate en... Read More about Globalising employee engagement: myths and reality; a Middle East perspective..

A theoretical and empirical investigation into the design and implementation of an appropriate tax regime: an evaluation of Nigeria's petroleum taxation arrangements. (2013)
Thesis
KYARI, A.K. 2013. A theoretical and empirical investigation into the design and implementation of an appropriate tax regime: an evaluation of Nigeria's petroleum taxation arrangements. Robert Gordon University, PhD thesis.

This thesis provides a structure for understanding the various issues in the design and implementation of a petroleum tax system. Its main objective is to examine whether the Nigerian petroleum tax system is appropriately designed to achieve the bene... Read More about A theoretical and empirical investigation into the design and implementation of an appropriate tax regime: an evaluation of Nigeria's petroleum taxation arrangements..

Perceptions and reflections of mothers' working lives: narratives from women on their second, or subsequent, maternity leave. (2013)
Thesis
MCDOUGALL, B.H. 2013. Perceptions and reflections of mothers' working lives: narratives from women on their second, or subsequent, maternity leave. Robert Gordon University, MPhil thesis.

A longitudinal study addressed the question: what can women's stories tell us about their working lives? Of specific interest was the importance of maternity leave to career which is treated by academics and organisations alike - as a period of absen... Read More about Perceptions and reflections of mothers' working lives: narratives from women on their second, or subsequent, maternity leave..

The nature and processes of internationalisation at a French Grand Ecole de Management. (2013)
Thesis
BRYANT, M. 2013. The nature and processes of internationalisation at a French Grand Ecole de Management. Robert Gordon University, PhD thesis.

Globalisation has changed the higher education landscape dramatically in the past 20 years, especially for business schools. Accordingly, universities have had to adopt different internationalisation strategies in order to cope with this shifting con... Read More about The nature and processes of internationalisation at a French Grand Ecole de Management..

Entrepreneurship activities in rural Tanzania: understanding women's micro businesses. (2013)
Thesis
SSENDI, L.B. 2013. Entrepreneurship activities in rural Tanzania: understanding women's micro businesses. Robert Gordon University, PhD thesis.

In rural Tanzania women play a crucially important role in social and economic production. However, the constraints of poverty, combined with poor infrastructure and minimal resources, limit entrepreneurial possibilities. Nonetheless, poor rural fema... Read More about Entrepreneurship activities in rural Tanzania: understanding women's micro businesses..