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All Outputs (3)

The B2Com relationship: an empirical study of the measure of relationship quality in a business-to-community relationship. (2017)
Journal Article
OSOBAJO, O.A. and MOORE, D. 2017. The B2Com relationship: an empirical study of the measure of relationship quality in a business-to-community relationship. International business research [online], 10(7), pages 118-147. Available from: https://doi.org/10.5539/ibr.v10n7p118

The quality of relationship between Oil Producing Companies (OPC) and their Host Communities (HC) within the Niger Delta Region of Nigeria (NDRN) is a source of concern for different stakeholders such as the practitioners, government, communities, an... Read More about The B2Com relationship: an empirical study of the measure of relationship quality in a business-to-community relationship..

Enhancing B2Com relationship quality: a research study investigating the oil producing company to host community relationship in the Niger Delta region of Nigeria. (2017)
Thesis
OSOBAJO, O.A. 2017. Enhancing B2Com relationship quality: a research study investigating the oil producing company to host community relationship in the Niger Delta region of Nigeria. Robert Gordon University, PhD thesis.

The rapid and continuous deterioration of the Niger Delta Region of Nigeria in the last four decades has been a major source of concern for the government and practitioners. Hence, the region has been the subject of continuous conflicts and violence... Read More about Enhancing B2Com relationship quality: a research study investigating the oil producing company to host community relationship in the Niger Delta region of Nigeria..

Methodological choices in relationship quality (RQ) research 1987 to 2015: a systematic literature review. (2017)
Journal Article
OSOBAJO, O.A. and MOORE, D. 2017. Methodological choices in relationship quality (RQ) research 1987 to 2015: a systematic literature review. Journal of relationship marketing [online], 16(1), pages 40-81. Available from: https://doi.org/10.1080/15332667.2016.1242395

This literature review covers different methodological choices (i.e. data collection method, sample size, sample characteristics and analytical instrument) in 122 relationship quality (RQ) peer-reviewed articles, published in accredited academic jour... Read More about Methodological choices in relationship quality (RQ) research 1987 to 2015: a systematic literature review..