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A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services. (2013)
Thesis
HARRIS, A.J. 2013. A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services. Robert Gordon University, DBA thesis.

Digital music file sharing has had a significant negative financial impact on the recorded music industry, causing multi-billion dollar losses over the past decade. In a world where file sharing is now an activity that can be carried out with ease, i... Read More about A model of key characteristics affecting consumer attitudes toward the usage of free legitimate ad-supported music download services..