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All Outputs (2)

I've got a feeling: the effect of haptic information on the preferred location of purchase of guitars and stringed wooden instruments. (2017)
Thesis
PIRIE, E. 2017. I've got a feeling: the effect of haptic information on the preferred location of purchase of guitars and stringed wooden instruments. Robert Gordon University, PhD thesis.

This thesis develops technology adoption and sensory information literatures through an evaluation of antecedents to consumers purchase location intention of Musical Instruments (MI). With the unique factor of instrument heterogeneity MI e-retail sal... Read More about I've got a feeling: the effect of haptic information on the preferred location of purchase of guitars and stringed wooden instruments..

An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models. (2017)
Thesis
MARTIN, A.L. 2017. An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models. Robert Gordon University, PhD thesis.

Since the early 1990s, the rapid growth of international hotel chains and its effects on managerial work have drawn the attention of researchers (Gilbert & Guerrier, 1997 and Ladkin & Juwaheer 2000). There is a current need to investigate how managem... Read More about An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models..