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All Outputs (3)

This post is sponsored but all opinions are my own: does fashion blogging offer an authentic voice? An investigation into the credibility of fashion blogger sponsored content and blogger perspectives on the tensions between authenticity and commercialisation. (2021)
Thesis
DARGIE, H. 2021. This post is sponsored but all opinions are my own: does fashion blogging offer an authentic voice? An investigation into the credibility of fashion blogger sponsored content and blogger perspectives on the tensions between authenticity and commercialisation. Robert Gordon University, PhD thesis. Hosted on OpenAIR [online]. Available from: https://doi.org/10.48526/rgu-wt-1603638

This study investigates the impact of commercial sponsorship upon fashion blogging, a form of digital communication that has become important in influencing online consumer behaviour. Fashion companies appreciate the marketing value of blogs and have... Read More about This post is sponsored but all opinions are my own: does fashion blogging offer an authentic voice? An investigation into the credibility of fashion blogger sponsored content and blogger perspectives on the tensions between authenticity and commercialisation..

The relevance of trait theory for the professionalisation of the new corporate professions: a case study of project management. (2021)
Thesis
LAWMAN, A. 2021. The relevance of trait theory for the professionalisation of the new corporate professions: a case study of project management. Robert Gordon University, PhD thesis. Hosted on OpenAIR [online]. Available from: https://doi.org/10.48526/rgu-wt-1603238

The aim of this study is to explore the extent to which trait theory is relevant to the new corporate professions through a case study of project management. The award of a Royal Charter to the UK-based professional body, Association for Project Mana... Read More about The relevance of trait theory for the professionalisation of the new corporate professions: a case study of project management..

Comfort in clothing: a Baumanian critique of how clothing contributes to the well-being of women in the United Kingdom. (2021)
Thesis
CROSS, K.A. 2021. Comfort in clothing: a Baumanian critique of how clothing contributes to the well-being of women in the United Kingdom. Robert Gordon University, PhD thesis. Hosted on OpenAIR [online]. Available from: https://doi.org/10.48526/rgu-wt-1446979

This Comfort in Clothing study explores how fashion, clothing and dress practices contribute to the psychosocial well-being of women in the UK. Fashion is a global industry, fuelled in recent times by the growth of the athleisurewear sector, reflecti... Read More about Comfort in clothing: a Baumanian critique of how clothing contributes to the well-being of women in the United Kingdom..