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Myth or gold? The power of aesthetics in the adoption of building integrated photovoltaics (BIPVs).

Awuku, Samuel Amo; Bennadji, Amar; Muhammad-Sukki, Firdaus; Sellami, Nazmi


Amar Bennadji

Firdaus Muhammad-Sukki

Nazmi Sellami


BIPV has gained a lot of attention in the solar world especially in recent times as the push for Net Zero Energy Buildings (NZEB) and concerns about landscape aesthetics increases. Aesthetics plays a critical role in the adoption of BIPVs as it is one of the fundamental components architects and home owners look out for. This paper discusses the primacy of aesthetics by using the elements and principles of design as guide in BIPV applications. Essential elements of design such as colour, shape, and texture have been discussed. Principles of design such as variety, balance, rhythm, contrast and proportion have also been discussed as useful tools in BIPV adoption by home owners and architects. It is emphasised that the essence of BIPV is to introduce ‘beauty’ in Photovoltaic application and the earlier aesthetic is treated as ‘Gold’ and given primacy, the better for BIPV adoption. This paper identifies the basic elements and principles of design as the 'building blocks' of BIPV design, application and adoption. Finally, it is argued that aesthetics plays a cardinal role in consumer purchasing decision. This paper offers an exceptional design perspective to BIPV application as various attempts have been made by several researchers to address the issue of aesthetics in BIPVs.


AWUKU, S.A., BENNADJI, A., MUHAMMAD-SUKKI, F. and SELLAMI, N. 2021. Myth or gold? The power of aesthetics in the adoption of building integrated photovoltaics (BIPVs). Energy nexus [online], 4, article number 100021. Available from:

Journal Article Type Article
Acceptance Date Sep 28, 2021
Online Publication Date Nov 8, 2021
Publication Date Dec 30, 2021
Deposit Date Nov 29, 2021
Publicly Available Date Nov 29, 2021
Journal Energy nexus: water, food and power
Electronic ISSN 2772-4271
Publisher Elsevier
Peer Reviewed Peer Reviewed
Volume 4
Article Number 100021
Keywords Building integrated photovoltaics; Aesthetics; Elements of design; Principles of design; Net zero energy building (NZEB); Solar energy
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