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Seeing the light: using visual ethnography in family business settings.

Smith, Robert

Authors

Robert Smith



Abstract

The purpose of this research note is to illustrate the usefulness of the qualitative method of visual ethnography in producing new insights into family business research by investigating the 'lived narrative' of a family business in Scotland. The overarching objective is to provide clarity on the use of the method and its potential value for family business researchers as well as to provide an account of the benefits of the approach.

Journal Article Type Article
Publication Date Mar 1, 2015
Journal Family business review
Print ISSN 0894-4865
Electronic ISSN 1741-6248
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 28
Issue 1
Pages 76-82
Institution Citation SMITH, R. 2015. Seeing the light: using visual ethnography in family business settings. Family business review [online], 28(1), pages 76-82. Available from: https://doi.org/10.1177/0894486513504585
DOI https://doi.org/10.1177/0894486513504585
Keywords Visual ethnography; Entrepreneur stories; Family business; Lived narrative

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