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Enabling management oversight in corporate blog space.

Song, Dawei; Bruza, Peter; McArthur, Robert; Mansfield, Tim


Dawei Song

Peter Bruza

Robert McArthur

Tim Mansfield


Nicolas Nicolov

Franco Salvetti

Mark Liberman

James H. Martin


When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, suppliers and customers, the role of management in exercising oversight and guidance over the public speech of staff becomes dramatically challenged. This paper describes a computational solution to the interpretation of human-readable blog publishing policy documents into semi-automatic disconformance checking of corporate blog entries. The disconformance interpretation is regarded as an abductive reasoning, which is operationalized by information flow computations. Using a socio-cognitively motivated representation of shared knowledge, and applying an appropriate information flow inference mechanism from a normative perspective, a mechanism to automatically detect potentially non-conforming blog entries is detailed. Candidate non-conforming blog entries are flagged for a human to make a judgment on whether they should be published. Experiments on data from a public corporate blog demonstrate an encouraging performance of the proposed methodology.


SONG, D., BRUZA, P., MCARTHUR, R. and MANSFIELD, T. 2006. Enabling management oversight in corporate blog space. In Nicolov, N., Salvetti, F., Liberman, M. and Martin, J.H. (eds.) Computational approaches to analyzing weblogs: proceedings of the 2006 American Association for Artificial Intelligence (AAAI) Spring symposium, 27-29 March 2006, Stanford, USA. Palo Alto: AAAI Press.

Conference Name 2006 American Association for Artificial Intelligence (AAAI) Spring symposium
Conference Location Stanford, USA
Start Date Mar 27, 2006
End Date Mar 29, 2006
Acceptance Date May 6, 2005
Publication Date Dec 31, 2006
Deposit Date Aug 21, 2009
Publicly Available Date Aug 21, 2009
Publisher Association for the Advancement of Artificial Intelligence
ISBN 9781577352648
Keywords Blogs; Blogging
Public URL


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