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Using illustrations to make decisions on the most appropriate qualitative research methodology: the industry 4.0 scenario.

Janis, Ilyana; Alias, Maizam; Zulkipli, Muhammad; Muhammad-Sukki, Firdaus

Authors

Ilyana Janis

Maizam Alias

Muhammad Zulkipli

Firdaus Muhammad-Sukki



Abstract

Industry 4.0 is viewed as a complex scenario. This complex scenario could be interpreted using illustrations such as sketches or drawings. Ideally, sketches and drawings are useful in illustrating complexity and multiple abstracts from observed social reality. The use of illustrations allows novice qualitative researchers to explore observed social reality in depth with less linear insight. However, few scholars mention the use of illustrations at the research planning stage because most sketches and drawings have been used as tools during data collection, merely to understand an interviewee's perspective. Therefore, this article aims to demonstrate the use of illustrations as a tool to facilitate the research process from problem identification to the selection of the qualitative research methodology. Five specific purposes of illustration that significantly contribute to the body of knowledge for effective decision making and are useful tools in delivering information are demonstrated in this article. Based on the illustrations demonstrated in this article, the most appropriate qualitative research methodology is the case study. Overall, the proposed use of illustrations can assist a novice qualitative researcher in determining the appropriate epistemological and ontological stances - as well as their methodology and method - more effectively.

Journal Article Type Article
Publication Date Jan 1, 2020
Journal International journal of qualitative methods
Electronic ISSN 1609-4069
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 19
Pages 1-16
Institution Citation JANIS, I., ALIAS, M., ZULKIPLI, M. and MUHAMMAD-SUKKI, F. 2020. Using illustrations to make decisions on the most appropriate qualitative research methodology: the industry 4.0 scenario. International journal of qualitative methods [online], 19, pages 1-16. Available from: https://doi.org/10.1177%2F1609406920907247
DOI https://doi.org/10.1177/1609406920907247
Keywords Illustrations; Qualitative research methods; Industry 4.0; Novice researcher; Case study

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