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Designing creativity tools to support business innovation.
Presentation / Conference Contribution
MALINS, J. and GRANT, E. 2010. Designing creativity tools to support business innovation. In Proceedings of the 1st DESIRE Network conference on creativity and innovation in design (DESIRE'10), 16-17 August 2010, Aarhus, Denmark. Lancaster: DESIRE Network [online], pages 181-188. Available from: https://dl.acm.org/citation.cfm?id=1854995

There are a wide range of approaches and organizations, which have the common aim of supporting SMEŸs to deliver new products and services. This paper examines the various approaches which have been taken and in particular describes the work of The C... Read More about Designing creativity tools to support business innovation..