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All Outputs (16)

An investigation into contemporary tobacco smoking behaviour in Nigeria: the impact of cultural transference on consumer behaviour and usage intentions. (2021)
Thesis
ADEWUSI, I. 2021. An investigation into contemporary tobacco smoking behaviour in Nigeria: the impact of cultural transference on consumer behaviour and usage intentions. Robert Gordon University, PhD thesis. Hosted on OpenAIR [online]. Available from: https://doi.org/10.48526/rgu-wt-1357835

Tobacco has continued to be a global threat, particularly in developing countries. While it appears that the demands for tobacco products have continued to fall in many developed countries, tobacco growing and consumption is posited to become increas... Read More about An investigation into contemporary tobacco smoking behaviour in Nigeria: the impact of cultural transference on consumer behaviour and usage intentions..

Coopetition as an emerging organisational strategy for supply chain resilience: an exploratory study of the UKCS oil and gas sector. (2020)
Thesis
OKE, E.Y. 2020. Coopetition as an emerging organisational strategy for supply chain resilience: an exploratory study of the UKCS oil and gas sector. Robert Gordon University, PhD thesis. Hosted on OpenAIR [online]. Available from: https://doi.org/10.48526/rgu-wt-1447315

Coopetition, a form of inter-organisational relationship that combines competitive and collaborative theories, has gained the interests of academics and practitioners of inter-organisational studies. However, despite numerous extensive coopetition re... Read More about Coopetition as an emerging organisational strategy for supply chain resilience: an exploratory study of the UKCS oil and gas sector..

A framework for understanding the evolution of relationship quality and the customer relationship development process. (2016)
Journal Article
ATOROUGH, P. and SALEM, H. 2016. A framework for understanding the evolution of relationship quality and the customer relationship development process. Journal of financial services marketing [online], 21(4), pages 267-283. Available from: https://doi.org/10.1057/s41264-016-0008-z

This paper attempts to develop and empirically test a conceptual model of relationship quality (RQ) in the financial sector from the perspective of the individual consumer (B2C). Based on a review of RQ research, the paper proposes a model of RQ from... Read More about A framework for understanding the evolution of relationship quality and the customer relationship development process..

Consumer behaviour in online shopping - understanding the role of regulatory focus. (2013)
Thesis
ATOROUGH, P. 2013. Consumer behaviour in online shopping - understanding the role of regulatory focus. Robert Gordon University, PhD thesis.

The behaviour of consumers on the Internet is increasingly a focus of marketing research. In particular, consumers behaviour in online shopping, from adoption motivation to post-usage behaviour, has become a major focus of research in the field of ma... Read More about Consumer behaviour in online shopping - understanding the role of regulatory focus..

North-east third sector survey 2012. (2013)
Report
ATOROUGH, P. 2013. North-east third sector survey 2012. Aberdeen: Aberdeen & Grampian Chamber of Commerce.

The aim of this survey is to highlight the importance of the Third Sector and deliver a general overview of the services provided including social and health care, social enterprise and trading. Our conclusion is that Third Sector organisations in Ab... Read More about North-east third sector survey 2012..

North-east property survey 2012. (2012)
Report
ATOROUGH, P. 2012. North-east property survey 2012. Aberdeen: Aberdeen & Grampian Chamber of Commerce.

Businesses are optimistic about the future, expecting to achieve their overall objectives and to see both turnover and profits increase. They see opportunity in their sector with over 40% stating that they plan to grow and expand their operations and... Read More about North-east property survey 2012..

The relationship between regulatory focus and online shopping: perceived risk, affect, and consumers' response to online marketing. (2012)
Journal Article
ATOROUGH, P. and DONALDSON, B. 2012. The relationship between regulatory focus and online shopping: perceived risk, affect, and consumers' response to online marketing. International journal of internet marketing and advertising [online], 7(4), pages 333-358. Available from: https://doi.org/10.1504/IJIMA.2012.051615

Regulatory focus theory (RTF) has demonstrated that individuals can be distinguished on the basis of two independent structures of strategic inclination and orientation in the pursuit of goals: promotion focus - which emphasises the presence of posit... Read More about The relationship between regulatory focus and online shopping: perceived risk, affect, and consumers' response to online marketing..

North-east finance survey 2012. (2012)
Report
ATOROUGH, P. 2012. North-east finance survey 2012. Aberdeen: Aberdeen & Grampian Chamber of Commerce.

Customer trust and confidence in the North-easts finance sector appears to be recovering, but overall public perception of the sector is still negative according to this survey. Finance businesses continue to struggle to increase their market share a... Read More about North-east finance survey 2012..

North-east transport survey 2012. (2012)
Report
ATOROUGH, P. 2012. North-east transport survey 2012. Aberdeen: Aberdeen & Grampian Chamber of Commerce.

The aim of this survey is to highlight the importance of transport and deliver a general overview of the services provided. Our conclusion is that transport providers in North-east Scotland are generally positive and satisfied with their current busi... Read More about North-east transport survey 2012..

The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument. (2012)
Journal Article
ATOROUGH, P. and MARTIN, A. 2012. The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument. Journal of place management and development [online], 5(1), pages 35-55. Available from: https://doi.org/10.1108/17538331211209031

Purpose: Destination Management Organisations (DMOs) are very much a part of the Scottish tourism landscape in 2011. Some regional tourism stakeholders have created DMOs to manage their respective regional attractions, but until now, this has not bee... Read More about The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument..

Can regulatory focus help explain why we shop differently online? (2011)
Journal Article
ATOROUGH, P. and DONALDSON, B. 2011. Can regulatory focus help explain why we shop differently online? A proposed model and research agenda. Contemporary management research [online], 7(3), pages 231-242. Available from: https://doi.org/10.7903/cmr.9568

As an important behavioral trait in consumer psychology, regulatory focus (RF) has been proven to describe and predict human behavior in numerous situations as it demonstrates that individuals can be distinguished according to two independent structu... Read More about Can regulatory focus help explain why we shop differently online?.

Improving representativeness in online surveys using a combined internet/postal approach: evidence from a UK-wide survey of consumers.
Presentation / Conference Contribution
ATOROUGH, P., DONALDSON, B. and HARRIS, A. 2011. Improving representativeness in online surveys using a combined internet/postal approach: evidence from a UK-wide survey of consumers. In Proceedings of the 2011 Summer conference on advances in business-related scientific research (ABSRC Venice 2011), 1-3 June 2011, Venice, Italy. Venice: Advances in Business-Related Scientific Research Conferences (ABSRC).

The Internet is fast gaining popularity as a medium for undertaking various forms of research, particularly research of a quantitative and survey nature. While the benefits of undertaking such research are numerous and have been recognised in many em... Read More about Improving representativeness in online surveys using a combined internet/postal approach: evidence from a UK-wide survey of consumers..