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Neoclassical and behavioral finance: a synergy of approaches in current debates and in contemporary financial research. (2016)
Journal Article
GAJDKA, J. and BRZESZCZYNSK, J. 2016. Neoclassical and behavioral finance: a synergy of approaches in current debates and in contemporary financial research. Emerging markets finance and trade [online], 52(12), pages 2685-2686. Available from: https://doi.org/10.1080/1540496X.2016.1246331

One of the most prominent changes in the development of finance as a scientific discipline at the turn of the 21st century has been a rapidly increasing interest in behavioral finance: the field of study that combines the knowledge of finance with ps... Read More about Neoclassical and behavioral finance: a synergy of approaches in current debates and in contemporary financial research..

Challenges for marketers in sustainable production and consumption. (2016)
Journal Article
OATES, C., ALEVIZOU, P. and MCDONALD, S. 2016. Challenges for marketers in sustainable production and consumption. Sustainability [online], 8(1), article 75. Available from: https://doi.org/10.3390/su8010075.

As one of the biggest issues facing today's global society, sustainability cuts across all areas of production and consumption and presents challenges for marketers who attempt to understand and incorporate sustainability in their everyday practices.... Read More about Challenges for marketers in sustainable production and consumption..