Unintentional social consequences of disorganised marketing of corporate social responsibility: figurational insights into the oil and gas sector in Africa.
(2017)
Book Chapter
VERTIGANS, S. 2017. Unintentional social consequences of disorganised marketing of corporate social responsibility: figurational insights into the oil and gas sector in Africa. In Connolly, J. and Dolan, P. (eds.) The social organisation of marketing: a figurational approach to people, organisations and markets. Cham: Palgrave Macmillan [online], chapter 4, pages 93-118. Available from: https://doi.org/10.1007/978-3-319-51571-7_4
Corporate Social Responsibility (CSR) has become a concept that is widely associated with large transnational corporations (TNCs) and increasingly small and medium sized enterprises (SMEs). The concept is contentious with wide ranging debates about i... Read More about Unintentional social consequences of disorganised marketing of corporate social responsibility: figurational insights into the oil and gas sector in Africa..