Mrs Hayley Ibbotson
Post Nominals | MSc, BA (Hons), FHEA |
---|---|
Biography | Hayley supports students in their academic journey and enables them to develop their skills / knowledge within a variety of specialisms including: Consumer Psychology Marketing PR Digital Marketing Branding Alongside her lecturing role, Hayley runs her own business which supports clients with understanding their style through personal branding, personal styling and fashion consultations. Building body confidence and empowering individuals is key! Working alongside large commercial fashion brands and smaller local editorials has also given Hayley the opportunity to provide operational support on fashion events, photo shoots and visual merchandising. |
Research Interests | Consumer psychology Consumer behaviour Fashion Digital marketing Digital branding |
Teaching and Learning | Hayley is currently Module Coordinator for the following modules: Consumer Behaviour Digital Branding Entrepreneurial Innovation Marketing Hayley is currently Head of Year for Stage 2 Digital Marketing |