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Broadband and the creative industries in rural Scotland.

Townsend, Leanne; Wallace, Claire; Fairhurst, Gorry; Anderson, Alistair


Leanne Townsend

Claire Wallace

Gorry Fairhurst

Alistair Anderson


The creative industries potentially contribute much to the social and economic viability of rural regions. This paper explores the role that broadband connectivity plays in the development of professional and creative practices. In particular, we explore the extent to which broadband connectivity can reduce the penalty of distance for rural creative practitioners, and equally, how a lack of connectivity impacts upon the development of the rural creative economy. Our findings suggest that access to broadband of at least 2 megabits per second, download speed, had become crucial for those working in the creative sector at the time of the fieldwork (this minimum critical speed is now likely to be faster). A lack of adequate access may have a negative impact upon rural communities through prompting out-migration to areas with better digital connectivity.


TOWNSEND, L., WALLACE, C., FAIRHURST, G. and ANDERSON, A. 2016. Broadband and the creative industries in rural Scotland. Journal of rural studies [online], 54, pages 451-458. Available from:

Journal Article Type Article
Acceptance Date Sep 6, 2016
Online Publication Date Sep 22, 2016
Publication Date Aug 31, 2017
Deposit Date Nov 10, 2016
Publicly Available Date Nov 10, 2016
Journal Journal of rural studies
Print ISSN 0743-0167
Publisher Elsevier
Peer Reviewed Peer Reviewed
Volume 54
Pages 451-458
Keywords Broadband; Creative; Economy; Rural; Digital
Public URL


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