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Being sorry and meaning it.

Marcella, Rita

Authors

Rita Marcella



Abstract

There have been many high profile examples of companies getting it wrong when communicating with the world in the aftermath of a disaster.

Other Type Newspaper Article
Publication Date Jul 20, 2015
Publisher New Publisher Required
Institution Citation MARCELLA, R. 2015. Being sorry and meaning it. Press and journal: business [online], 20 July 2015. Available from: https://www.pressandjou...marcella-sorry-meaning/
Keywords Communication; Companies; Disasters; Crisis
Publisher URL https://www.pressandjournal.co.uk/fp/business/business-opinion/634950/rita-marcella-sorry-meaning/

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