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Being sorry and meaning it.

Marcella, Rita

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Abstract

There have been many high profile examples of companies getting it wrong when communicating with the world in the aftermath of a disaster.

Citation

MARCELLA, R. 2015. Being sorry and meaning it. Press and journal: business [online], 20 July 2015. Available from: https://www.pressandjournal.co.uk/fp/business/business-opinion/634950/rita-marcella-sorry-meaning/

Online Publication Date Jul 20, 2015
Publication Date Jul 20, 2015
Deposit Date Jan 17, 2017
Publicly Available Date Jan 17, 2017
Publisher Press and Journal
Keywords Communication; Companies; Disasters; Crisis
Public URL http://hdl.handle.net/10059/2101
Publisher URL https://www.pressandjournal.co.uk/fp/business/business-opinion/634950/rita-marcella-sorry-meaning/
Contract Date Jan 17, 2017

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