All Outputs (7)

An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models. (2017)
Thesis
MARTIN, A.L. 2017. An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models. Robert Gordon University, PhD thesis.

Since the early 1990s, the rapid growth of international hotel chains and its effects on managerial work have drawn the attention of researchers (Gilbert & Guerrier, 1997 and Ladkin & Juwaheer 2000). There is a current need to investigate how managem... Read More about An investigation into contemporary hotel general managers behaviour and activity in the context of private, franchise and chain ownership/business models..

Keys to success in social media marketing (SMM): prospects for the German airline industry. (2015)
Journal Article
KNOBLICH, S., MARTIN, A., NASH, R. and STANSBIE, P. 2015. Keys to success in social media marketing (SMM): prospects for the German airline industry. Tourism and hospitality research [online], 17(2), pages 147-164. Available from: https://doi.org/10.1177/1467358415610415

The continuous growth and economic contribution of Germany's commercial aviation industry are directly linked to the implementation of new marketing practices. Especially in light of challenging market conditions and fierce competition within a highl... Read More about Keys to success in social media marketing (SMM): prospects for the German airline industry..

Tourism development and the backpacker market in Highland Scotland. (2015)
Journal Article
HINDLE, N., MARTIN, A. and NASH, R. 2015. Tourism development and the backpacker market in Highland Scotland. Tourism and hospitality research [online], 15(3), pages 178-192. Available from: https://doi.org/10.1177/1467358415578471

Backpacking is an emerging market within the tourism sector. Despite its growth limited research has been conducted in Scotland, or even Europe, in relation to this form of travel. Qualitative data were gathered utilising a combination of interviews... Read More about Tourism development and the backpacker market in Highland Scotland..

Large-scale tourism development: an investigation into the likely impacts of the proposed Trump Golf Scotland development. (2014)
Book Chapter
NASH, R., MARTIN, A. and RUXTON, L. 2014. Large-scale tourism development: an investigation into the likely impacts of the proposed Trump Golf Scotland development. In Nelson, W.D. (ed.) Advances in business and management. New York: Nova Science Publishers [online], volume 6, pages 119-137. Available from: http://www.novapublishers.org/catalog/product_info.php?products_id=47089

The large-scale development by Trump Golf Scotland will potentially thrust the North East of Scotland into worldwide fame as a golf destination. This research adopted a qualitative approach involving a focus group and interviews. The focus group comp... Read More about Large-scale tourism development: an investigation into the likely impacts of the proposed Trump Golf Scotland development..

Regenerating Aberdeen: a vision for a thriving and vibrant city centre. (2013)
Report
COCKBURN, D., DEVECI, G., DONALDSON, B., GRAY, D., HARRIS, P., LAING, R., MCCLEAN, D., MARTIN, A., OWEN, A. and PRONDZYNSKI, F. V. 2013. Regenerating Aberdeen: a vision for a thriving and vibrant city centre. Aberdeen: Robert Gordon University. [onlone]. Available from: https://www.rgu.ac.uk/file/aberdeen-city-centre-regeneration-report

The aim of this discussion paper is to stimulate debate and prompt action regarding the future shape and purpose of Aberdeen's city centre. This paper argues that investment in a thriving and dynamic city centre requires consideration of the city as... Read More about Regenerating Aberdeen: a vision for a thriving and vibrant city centre..

The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument. (2012)
Journal Article
ATOROUGH, P. and MARTIN, A. 2012. The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument. Journal of place management and development [online], 5(1), pages 35-55. Available from: https://doi.org/10.1108/17538331211209031

Purpose: Destination Management Organisations (DMOs) are very much a part of the Scottish tourism landscape in 2011. Some regional tourism stakeholders have created DMOs to manage their respective regional attractions, but until now, this has not bee... Read More about The politics of destination marketing: assessing stakeholder interaction choice orientations toward a DMO formation, using the Thomas-Kilmann Conflict Mode Instrument..

Festival place or place of festival?
Presentation / Conference Contribution
DAVIS, A. and MARTIN, A. 2014. Festival place or place of festival? The role of place identity and attachment in the festival environment. Presented at the 2014 Annual conference of the Academy of Marketing (AM2014): marketing dimensions: people, places and spaces, 7-10 July 2014, Bournemouth, UK [online]. Available from: https://marketing.conference-services.net/resources/327/4002/pdf/AM2014_0243_paper.pdf

This paper addresses place identity and attachment theory in the context of events. Viewing place as a symbolic part of the consumption process, a "Model of Festival Place" is developed. This advances theories that presuppose environment as nothing m... Read More about Festival place or place of festival?.