Business to business online revenue management.
(2007)
Book Chapter
OLIVEIRA, F. and RANA, R. 2008. Business to business online revenue management. In Voudouris, C., Owusu, G., Dorne, R. and Lesaint, D. (eds.) Service chain management: technology innovation for the service business. Berlin: Springer [online], chapter 17, pages 239-250. Available from: https://doi.org/10.1007/978-3-540-75504-3_17
With the emergence of the Internet, electronic commerce (e-commerce), revenue management and especially applications that combine both are becoming increasingly an area of innovation for service industries. E-commerce has introduced efficiencies acro... Read More about Business to business online revenue management..