Digital Marketing
Master of Science [MSc]
| Status | Complete |
|---|---|
| Awarding Institution | Robert Gordon University |
Dr Helen Dargie's Qualifications (3)
Fashion Management
Bachelor's Degree
Status Complete Awarding Institution Robert Gordon University
Information Management
Doctor of Philosophy [PhD]
Status Complete Part Time Yes Years 2017 - 2021 Project Title "This post is sponsored but all opinions are my own": Does fashion blogging offer an authentic voice? An investigation into the credibility of fashion blogger sponsored content and blogger perspectives on the tensions between authenticity and commercialis Awarding Institution Robert Gordon University Director of Studies Sarah Pedersen Additional Supervisor Elliot Pirie Thesis This post is sponsored but all opinions are my own: does fashion blogging offer an authentic voice? An investigation into the credibility of fashion blogger sponsored content and blogger perspectives on the tensions between authenticity and commercialisation.