Professor Rita Marcella's Outputs (114)

The use of the Internet by political parties and candidates in the 2007 Scottish Parliament election. (2008)
Journal Article
MARCELLA, R., BAXTER, G. and CHEAH, S. 2008. The use of the Internet by political parties and candidates in the 2007 Scottish Parliament election. Libri [online], 58(4), pages 294-305. Available from: https://doi.org/10.1515/libr.2008.029

This paper reports the results of a study which investigated the use of the Internet by political parties and individual candidates as part of their campaigns for election to the Scottish Parliament in 2007. This was a comparative, follow-up study to... Read More about The use of the Internet by political parties and candidates in the 2007 Scottish Parliament election..

Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. (2008)
Thesis
LAING, A.F. 2008. Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments. Robert Gordon University, PhD thesis.

This research examines the implementation of marketing both by chain and online booksellers, and consumer responses to this marketing and a reading of the current trade press revealed calls for research into consumer wants and needs (Watson, 2002; Ho... Read More about Bookselling culture and consumer behaviour: marketing strategies and responses in traditional and online environments..

The creative industries in Scotland: flexible friends or foes? (2008)
Book Chapter
MARCELLA, R., ILLINGWORTH, L. and BAXTER, G. 2008. The creative industries in Scotland: flexible friends or foes? In Ross, K. and Price, S. (eds.) Popular media and communication: essays on publics, practices and processes. Newcastle upon Tyne: Cambridge Scholars Publishing, pages 102-129.

While the Scottish creative sector specifically has been largely ignored in the published literature, there have been several national (i.e. UK) and international studies of women's employment in the creative or cultural industries, which indicate th... Read More about The creative industries in Scotland: flexible friends or foes?.

The dynamics of upward communication in organisations. (2007)
Thesis
TOURISH, N. 2007. The dynamics of upward communication in organisations. Robert Gordon University, PhD thesis.

This study has researched the dynamics of upward communication within organisations through the rubric of ingratiation theory (Jones, 1964) and impression management (Goffman, 1955). Upward communication was explored via in-depth case studies, in a h... Read More about The dynamics of upward communication in organisations..

The use of the Internet by political parties and candidates as part of their campaign for election to the Scottish Parliament in 2007. (2007)
Presentation / Conference Contribution
MARCELLA, R., BAXTER, G. and CHEAH, S. 2007. The use of the Internet by political parties and candidates as part of their campaign for election to the Scottish Parliament in 2007. Presented at the 1st Information: interactions and impact conference (i3 2007), 25-28 June 2007, Aberdeen, UK.

This paper reports the results of a study which investigated the use of the Internet by political parties and individual candidates as part of their campaigns for election to the Scottish Parliament in 2007. This was a comparative, follow-up study to... Read More about The use of the Internet by political parties and candidates as part of their campaign for election to the Scottish Parliament in 2007..

Gender policies and flexible working opportunities in the Scottish creative industries. (2007)
Presentation / Conference Contribution
MARCELLA, R., ILLINGWORTH, L. and BAXTER, G. 2007. Gender policies and flexible working opportunities in the Scottish creative industries. Presented at the workshop 'This motley crew': managing creatives and the creative unit, 21 March 2007, Dundee, UK.

This paper presented the key results of two research projects, funded by the European Social Fund, which explored the gender policies and flexible working opportunities in the Scottish creative industries. The first project, 'Women in the Scottish Me... Read More about Gender policies and flexible working opportunities in the Scottish creative industries..

The media and communication industries: flexible friends or foes? (2007)
Presentation / Conference Contribution
MARCELLA, R., ILLINGWORTH, L. and BAXTER, G. 2007. The media and communication industries: flexible friends or foes? Presented at the 3rd Joint conference of the Media, Communication and Cultural Studies Association (MeCCSA) and Association of Media Practice Educators (AMPE), 10-12 January 2007, Coventry, UK.

This conference paper presented the key results of the research project 'Women in the Scottish Creative Industries', funded by the European Social Fund. This research explored the equality policy and practice in companies in the Scottish creative sec... Read More about The media and communication industries: flexible friends or foes?.

The impact of information and communication technologies on the communication of parliamentary information in the United Kingdom. (2006)
Book Chapter
MARCELLA, R., BAXTER, G. and MOORE, N. 2006. The impact of information and communication technologies on the communication of parliamentary information in the United Kingdom. In Schorr, A. and Seltmann, S. (eds.) Changing media markets in Europe and abroad: new ways of handling information and entertainment content. Lengerich: Pabst Science, pages 63-77.

This chapter discusses the role and effectiveness of UK parliamentary public information services in both servicing the needs of the general public for information about government and also in communicating positive messages about the work of governm... Read More about The impact of information and communication technologies on the communication of parliamentary information in the United Kingdom..

Women in the creative industries. (2006)
Report
MARCELLA, R., BAXTER, G. and ILLINGWORTH, L. 2006. Women in the creative industries. Aberdeen: Robert Gordon University.

The aim of this stage of the project was to explore equality policy and practice in companies in the Scottish creative industries, from the perspective of both employers and employees, and to identify examples of good practice that might be adopted t... Read More about Women in the creative industries..

Gender barriers in the Scottish creative industries. (2006)
Presentation / Conference Contribution
MARCELLA, R., ILLINGWORTH, L. and BAXTER, G. 2006. Gender barriers in the Scottish creative industries. Presented at a seminar of the University of Glasgow's Centre for Cultural Policy Research, 13 February 2006, Glasgow, UK.

This paper presented the key results of two research projects, funded by the European Social Fund, which explored the gender policies and flexible working opportunities in the Scottish creative industries. The first project, 'Women in the Scottish Me... Read More about Gender barriers in the Scottish creative industries..

Glass ceilings and velvet ghettos? (2006)
Presentation / Conference Contribution
MARCELLA, R., BAXTER, G. and ILLINGWORTH, L. 2006. Glass ceilings and velvet ghettos? Women in the Scottish media and communication industries. Presented at the 2nd Joint annual conference of the Media Communications and Cultural Studies Association (MeCCSA) and Association of Media Practice Educators (AMPE), 13-15 January 2006, Leeds, UK.

This paper reports the results to date of a research project, funded by the European Social Fund and currently in its second year, which is investigating the existence of any barriers facing women in the Scottish media and communication industries, i... Read More about Glass ceilings and velvet ghettos?.

The impact of new technology on the communication of parliamentary information. (2005)
Journal Article
MARCELLA, R., BAXTER, G. and MOORE, N. 2005. The impact of new technology on the communication of parliamentary information. Journal of nonprofit and public sector marketing [online], 14(1-2), pages 185-203. Available from: https://doi.org/10.1300/J054v14n01_11

This article discusses the results of an exploratory study, funded by the Economic and Social Research Council, which investigated the impact of technology on the communication of parliamentary information to the general public in the United Kingdom.... Read More about The impact of new technology on the communication of parliamentary information..

Information interchange. (2005)
Book Chapter
MARCELLA, R. and BAXTER, G. 2005. Information interchange. In Fisher, K.E., Erdelez, S. and McKechnie, L.E.F. (eds.) Theories of information behavior. Medford, NJ: Information Today, pages 204-209.

This book chapter presents the authors' theory of Information Interchange. The theory draws upon the authors' earlier research on government and parliamentary information service provision, and on citizens' information behaviour, at the regional, UK... Read More about Information interchange..

Women in media and communication. (2005)
Report
MARCELLA, R., ILLINGWORTH, L., BAXTER, G. and SMITH, F. 2005. Women in media and communication. Aberdeen: Robert Gordon University.

This ESF funded project sought, by examining a particular sector in depth, to improve understanding of best practice in implementing active gender equality policies from the perspective both of companies and the women they employ. Overall the project... Read More about Women in media and communication..

The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003. (2004)
Journal Article
MARCELLA, R., BAXTER, G. and SMITH, S. 2004. The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003. Journal of systemics, cybernetics and informatics [online], 2(2), pages 54-59. Available from: http://www.iiisci.org/Journal/SCI/FullText.asp?var=&id=P108958

This paper reports the preliminary results of a study which investigated the use of information and communication technologies (ICTs) by political parties and individual candidates as part of their campaign for election to the Scottish Parliament. Tw... Read More about The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003..

The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003. (2003)
Presentation / Conference Contribution
MARCELLA, R., BAXTER, G. and SMITH, S. 2003. The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003. Presented at the 1st International politics and information systems: technologies and applications conference (PISTA'03), 31 July - 2 August 2003, Orlando, USA.

This paper reports the preliminary results of a study which investigated the use of information and communication technologies (ICTs) by political parties and individual candidates as part of their campaign for election to the Scottish Parliament. Tw... Read More about The use of the Internet by candidates as part of their campaign for election to the Scottish Parliament in 2003..

Data collection using electronically assisted interviews in a roadshow: a methodological evaluation. (2003)
Journal Article
MARCELLA, R., BAXTER, G. and MOORE, N. 2003. Data collection using electronically assisted interviews in a roadshow: a methodological evaluation. Journal of documentation [online], 59(2), pages 143-167. Available from: https://doi.org/10.1108/00220410310463464

Discusses the second stage of a pilot study, funded by the Economic and Social Research Council, which investigated the impact of technology on the communication of parliamentary information to the general public. This second stage tested the applica... Read More about Data collection using electronically assisted interviews in a roadshow: a methodological evaluation..

Exploring the benefits of user surveys. (2003)
Presentation / Conference Contribution
MARCELLA, R. and BAXTER, G. 2003. Exploring the benefits of user surveys. Presented at the 12th Annual conference of the European Information Association: surviving EU information: strategies for skills for sucess, 31 March - 1 April 2003, Cambridge, UK.

This conference paper discussed the methodologies that might be used in investigating citizens' European information needs. In so doing, the authors shared their own experiences of using large-scale surveys, interviews, focus groups and observation i... Read More about Exploring the benefits of user surveys..

The impact of ICTs on the communication of parliamentary information in the UK: results of a pilot project funded by the Economic and Social Research Council. (2003)
Presentation / Conference Contribution
MARCELLA, R., BAXTER, G. and MOORE, N. 2003. The impact of ICTs on the communication of parliamentary information in the UK: results of a pilot project funded by the Economic and Social Research Council. Presented at the 2003 Congress of the European Communication Association, 24-26 March 2003, Munich, Germany.

This paper presented the key results of a study, funded by the Economic and Social Research Council, which investigated the impact of technology on the communication of parliamentary and devolved assembly information to the general public in the UK.... Read More about The impact of ICTs on the communication of parliamentary information in the UK: results of a pilot project funded by the Economic and Social Research Council..

The effectiveness of parliamentary information services in the United Kingdom. (2003)
Journal Article
MARCELLA, R., BAXTER, G. and MOORE, N. 2003. The effectiveness of parliamentary information services in the United Kingdom. Government information quarterly [online], 20(1), pages 29-46. Available from: https://doi.org/10.1016/S0740-624X(02)00138-7

This paper describes the results of a pilot project, funded by the Economic and Social Research Council, which explored the effectiveness of the public information and communications policies of the UK Parliament in London and the new devolved legisl... Read More about The effectiveness of parliamentary information services in the United Kingdom..